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ClickZ Digital Ad Platform News | Google LLMs Cut Invalid Ad Traffic 40% Amid Crackdown

Plus: PMax adds gender exclusions, tightening targeting and compliance controls

Avinash Duggempudi

Avinash Duggempudi

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ClickZ Digital Ad Platform News | Alexa Plus Set To Sell

Plus: TikTok’s new ‘Engaged Session’ could reshape post-click retargeting

Rafe Houston

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ClickZ Digital Ad Platform News | Amazon Sales Influenced by TikTok? Halo Shows the Real Numbers

Plus: Ad Age’s round-up of 12 standout campaigns

Rafe Houston

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Treat creators as a strategic asset, not a one-off social play | ClickZ Digital Ad Platform Newsletter

Plus, Google users are less likely to click on links when an AI summary appears in the results

Zihan Lyu

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Google Performance Max: Everything You Need to Know | ClickZ Digital Ad Platform Newsletter

Plus, X’s Future May Not Include a CEO at All

Zihan Lyu

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Instagram content becomes searchable on Google | ClickZ Digital Ad Platform Newsletter

Plus, ad business growth at X under Linda Yaccarino's leadership

Zihan Lyu

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Reddit launches full Smartly integration | ClickZ Digital Ad Platform Newsletter

PLUS: The State of DTC Marketing in 2025

Zihan Lyu

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Disney-Amazon Deal Boosts Streaming Ad Targeting | ClickZ Digital Ad Platform Newsletter

PLUS: 🏆 Meet the ClickZ 25 of 25 Winners!

Zihan Lyu

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What Cannes 2025 Got Right (and Missed) About Brand

By Sam Carter, CEO of Fospha

Sam Carter

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Meta Shares Ad Tips Based on 1M+ Ad Creatives | ClickZ Digital Ad Platform Newsletter

PLUS: Meta and TikTok’s AI Changes at Cannes

Zihan Lyu

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Marketers Shift Ad Spend to Amazon's Platform | ClickZ Digital Ad Platform Newsletter

PLUS: TikTok Enhances AI and Search Features

Zihan Lyu

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Brands are turning to AI bots & avatars for ad campaigns | ClickZ Digital Ad Platform Newsletter

PLUS: Brands are missing 87% of YouTube's true impact

Zihan Lyu